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Apr 2026
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Home/Insights/Retailers/johnnie-o.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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3.4M
Revenue
Apr 26
1.1M
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$200-225
AOV
Apr 26
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Johnnie-O.com is an e-commerce website that offers a range of clothing and lifestyle products for men, women, and children. They specialize in casual apparel such as shirts, shorts, pants, sweaters, and accessories. The website provides a convenient platform to browse and shop for contemporary yet comfortable clothing items online.

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johnnie-o.com Annual Revenue and Growth

johnnie-o.com's annual sales on its online store amounted to $21.9M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$21.9M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
johnnie-o.com revenue by year

johnnie-o.com's monthly revenueOVER TIME
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Over the past three months, johnnie-o.com revenue has experienced decline of 31%, compared to the preceding three months.

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johnnie-o.com revenue decline for last six months
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OVERVIEW
In April 2026, johnnie-o.com achieved impressive online sales revenue of $3,441,747, significantly surpassing the sports industry median of $80,719, yet far behind the top competitor, garmin.com, at $129,791,853. The site's conversion rate ranged between 1.50-2.00%, below the high of 2.97% in the sector, with an average order value (AOV) of $200-225, also lower than the industry high of $542. Additionally, johnnie-o.com garnered 1,064,914 sessions, notably higher than the median of 33,547, but dwarfed by the leading site, dickssportinggoods.com, which achieved 47,861,942 sessions.
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johnnie-o.com competitors

In April 2026, johnnie-o.com reported revenue of $3,441,747 with a conversion rate of 1.50-2.00%, generated from 1,064,914 sessions and 17,152 transactions. In comparison, petermillar.com led with the highest revenue at $4,670,543, albeit with a lower conversion rate of 1.00-1.50% and fewer transactions (12,067). islandtrends.com, with revenue of $118,826, showcased a notable conversion rate of 2.50-3.00% but only 540 transactions. cutterbuck.com recorded $596,741 in revenue and matched Islandtrends with a conversion rate of 2.50-3.00%, while southerntide.com generated $419,242 and maintained a conversion rate of 1.50-2.00%. countryclubprep.com had the lowest revenue of $125,590, yet boasted the highest conversion rate at 3.00-3.50%. Overall, johnnie-o.com ranks competitively among its peers in terms of revenue and transaction volume.

islandtrends.com screenshot
#1 islandtrends.com
118.8K
Revenue
18.2K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
petermillar.com screenshot
#2 petermillar.com
4.7M
Revenue
1.2M
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
cutterbuck.com screenshot
#3 cutterbuck.com
596.7K
Revenue
87.9K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
southerntide.com screenshot
#4 southerntide.com
419.2K
Revenue
196K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
countryclubprep.com screenshot
#5 countryclubprep.com
125.6K
Revenue
20.8K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
johnnie-o.com vs top market performers
johnnie-o.com
top retailers
conversion rate vs average order value for johnnie-o.com and its competitors
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Revenue share by device at johnnie-o.com

In April large majority of sales on johnnie-o.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on johnnie-o.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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johnnie-o.com channels

Identify top traffic channels that drive growth for johnnie-o.comand discover how performance of traffic channels has changed over time.

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johnnie-o.com Google Ads spend

Evaluate johnnie-o.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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johnnie-o.com devices

Review johnnie-o.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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johnnie-o.com top markets

Explore johnnie-o.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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johnnie-o.com country & global rank

Assess the ranking of johnnie-o.com among other retailers within its primary country and worldwide.

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