hobbylobby.com
Hobbylobby.com is an online retail platform that offers a wide range of craft and hobby supplies. The website provides a variety of categories including art supplies, sewing materials, home decor, fabric, jewelry making supplies, party essentials, and much more. It is a popular destination for enthusiasts seeking diverse creative products.
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hobbylobby.com Annual Revenue and Growth
hobbylobby.com's annual sales on its online store amounted to $139.5M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
hobbylobby.com's monthly revenueOVER TIME
Over the past three months, hobbylobby.com revenue has experienced decline of 42%, compared to the preceding three months.
hobbylobby.com competitors
In April 2026, hobbylobby.com generated $10,918,991 in revenue from 128,126 transactions over 13,998,581 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 0.50-1.00%. In comparison, michaels.com outperformed significantly, earning $49,918,452 from 665,805 transactions across 23,168,825 sessions, boasting an AOV of $50-75 and a much higher conversion rate of 2.50-3.00%. joann.com, while having a lower revenue of $21,614, maintained a conversion rate of 2.50-3.00% but with only 493 transactions. dickblick.com achieved $5,913,938 in revenue with an AOV of $100-125 and a conversion rate of 1.50-2.00%. In contrast, orientaltrading.com recorded $6,107,292 and similar AOVs but with higher conversion rates of 2.00-2.50%. Lastly, partycity.com lagged behind, earning only $744,912 with a conversion rate of 1.00-1.50%.
Revenue share by device at hobbylobby.com
In April large majority of sales on hobbylobby.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hobbylobby.com channels
Identify top traffic channels that drive growth for hobbylobby.comand discover how performance of traffic channels has changed over time.
hobbylobby.com Google Ads spend
Evaluate hobbylobby.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hobbylobby.com devices
Review hobbylobby.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
